Further Fair Trade Promotion

www.fairtrade.at

 

 

 

 

 

 

There are a great many further activities which European public authorities can consider initiating to promote Fair Trade, beyond the procurement examples given in the previous section.

Many authorities are already engaged in such activities, and some examples can be seen in the case study collection.     

                                                                                                               

Some ideas

www.fairtrade.at
  • Include Fair Trade products, such as pencils, in delegate packs at events.
  • Serve Fair Trade products, such as coffee, tea, chocolate and snacks at meetings, and inform those present why you serve only Fair Trade products.
  • Send Fair Trade Christmas cards to your partners and employees, include Fair Trade products in Christmas hampers for employees. Other good gifts include: Fair Trade footballs or artwork.
  • Launch a "Fair Trade School or Kindergarten" award for best Fair Trade promotion.
  • Encourage your authority to join a Fair Trade network (such as the Fairtrade Town initiatives in the UK, Belgium, Ireland and Italy - more information on national initiatives can be found here.
  • Buy Fair Trade flowers for events and gifts.
  • Host a Fair Trade fair or market in your community with Fair Trade products from around the world, maybe on World Fair Trade Day, or during the Fairtrade weeks or fortnights which exist in several countries. Rome hosts a permanent Fair Trade market.
  • Raise awareness locally by organising a seminar on Fair Trade in your community.
  • Fair Trade begins with fair labour conditions. Make sure the products you purchase are produced under fair labour conditions (ILO conventions). STEP and Rugmark are labelling organisations specialising in carpets, Fairwear specialises in fair clothes.
  • Launch a Fair Trade coffee network for local cafés and bars to join.
  • Spread the word! - Tell your friends and colleagues about Fair Trade.